Today I stumbled upon an article in the Wall Street Journal that highlighted how many companies are now asking candidates for digital alternatives to paper resumes, such as LinkedIn profiles and Twitter accounts. Its a sign of the times that traditional job search is dead, and today’s candidates must adapt in order to stay competitive in an already competitive job market.
Luckily, the internet has provided us with a plethora of tools to accommodate for these changes. Savvy job seekers have already adopted creative job search strategies that leverage diverse online media to land interviews with major corporations.
If you are just getting started in your job search, here are a few tactics you can use to stand out in the crowd with digital media.
Get Active On LinkedIn
LinkedIn is, and will continue to be, the most important online tool for job seekers and networkers alike. A robust profile filled with your personal experiences, future goals, and personality can give potential employers a much better look into your qualifications as a worker. It also connects you to real people in the companies you’d like to work for, which is much more productive than sending resumes into automated online applications (AKA the black hole.)
Dig Deeper: 10 Tips To Crush It On LinkedIn
Build A Personal Website
Building a personal website is no longer a perk exclusive to super nerds. User friendly platforms like WordPress and Wix have made it incredibly easy for the average person to create a beautiful and free website. Your website should be your digital hub, including all of your social profiles (Facebook, LinkedIn, Twitter, etc.) as well as samples of your work, writing skills, and pictures. When employers can see your personality, it really humanizes the job application process and makes you more appealing. Remember that companies hire people, not positions.
Dig Deeper: Two Free DIY Website Builders
Prove Your Expertise
Simply building out your online presence won’t guarantee you land an interview at your dream company. Instead, it is a doorway towards establishing your credibility and expertise. Start reading up on important topics in your industry so that you can form your own opinions. Once you are comfortable speaking about a particular topic, begin blogging and engaging others on social media sites like Twitter and LinkedIn. This proactive approach will catapult you above and beyond other candidates, regardless of your age or experience.
Dig Deeper: Think You’re An Expert? Prove It!
I hope these tips prove helpful to you in your current and future job search. If you have any questions, feel free to contact me and I’ll be happy to get back to you.
Have you gotten a job using these (or any other) digital tips? Let’s hear about them in the comments.